{"id":40251,"date":"2024-04-18T11:13:57","date_gmt":"2024-04-18T09:13:57","guid":{"rendered":"https:\/\/frankfurt-main-finance.com\/?p=40251"},"modified":"2024-04-18T11:14:00","modified_gmt":"2024-04-18T09:14:00","slug":"kpmg-study-digital-assets-in-germany-2024","status":"publish","type":"post","link":"https:\/\/frankfurt-main-finance.com\/en\/kpmg-study-digital-assets-in-germany-2024\/","title":{"rendered":"KPMG study- Digital Assets in Germany 2024"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"40251\" class=\"elementor elementor-40251\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1de4bb4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1de4bb4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-05421db\" data-id=\"05421db\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c40874 elementor-widget elementor-widget-text-editor\" data-id=\"1c40874\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Whether bitcoin price gains, tokenisation trends, new innovative blockchain value chains or meme coins with bizarre names: Hardly any other asset class is currently as dynamic as digital assets. Investor interest is increasing. In our exploratory study &#8220;Digital Assets in Germany 2024&#8221;, we once again analysed the status quo in German-speaking countries in cooperation with BTC-ECHO.<\/p><p>The study is based on a survey of 2,400 digital assets investors. The insights gained into personal preferences, investment behaviour and risk attitudes as well as planned future demand provide information about the fundamental attitudes of investors. The results can be used to identify future growth potential for market participants.<\/p><p>In the analysis, the survey results were compared with the findings from the previous year&#8217;s study and significant changes were identified, for example: trust in digital assets has risen sharply &#8211; they are perceived as less risky. At the same time, interest in alternative cryptocurrencies is increasing, even if Bitcoin and Ether continue to dominate portfolios.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71f6b36 elementor-widget elementor-widget-heading\" data-id=\"71f6b36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Three core insights in compact form:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c98251 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c98251\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-166eefd\" data-id=\"166eefd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b14b5bf elementor-widget elementor-widget-text-editor\" data-id=\"b14b5bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul class=\"chrome\"><li class=\"chrome\">Interest in digital assets continues unabated: On average, investors invest more than a quarter of their total assets in digital assets. Investors believe that the market capitalisation of the entire crypto market will rise sharply in the long term. Regardless of when they first invested, more than two thirds of investors plan to continue investing in digital assets in the future.<\/li><li class=\"chrome\">Study identifies three archetypes of investors:<br \/><ul class=\"chrome\"><li class=\"chrome\">young people just starting their careers, who invest in various crypto assets and tend to be risk-averse<\/li><li class=\"chrome\">high-income investors who are looking for high returns and pay particular attention to exchange trading fees, and<\/li><li class=\"chrome\">experienced investors who invest for their retirement provision and believe in a long-term upward trend in market capitalisation<\/li><\/ul><\/li><\/ul><ul class=\"chrome\"><li class=\"chrome\">Growth potential for market participants: Many investors hold their digital assets on more than one crypto exchange. Even though many are registered with several crypto exchanges, not all of them are actively used. In order to convert interested parties into active users, operators need to become more involved. The option of offering trading in cryptocurrencies and traditional financial products on the same platform is also becoming more relevant.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-15c1d54 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15c1d54\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e38249\" data-id=\"9e38249\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ca99ed elementor-cta--layout-image-left elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"3ca99ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/frankfurt-main-finance.com\/wp-content\/uploads\/2024\/04\/kpmg-Digital_Assets_Studie_2024-450x660-1.webp);\" role=\"img\" aria-label=\"kpmg-Digital_Assets_Studie_2024-450x660\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDigital assets in Germany 2024\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tExclusive insights into the world of digital assets: Investment trends, investor types and growth opportunities based on data from extensive investor surveys\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-\" href=\"https:\/\/kpmg.com\/de\/de\/home\/themen\/2024\/04\/digitale-assets-in-deutschland-2024.html\">\n\t\t\t\t\t\tDOWNLOAD NOW\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b044963 elementor-widget elementor-widget-text-editor\" data-id=\"b044963\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Source: <a href=\"https:\/\/kpmg.com\/de\/de\/home\/themen\/2024\/04\/digitale-assets-in-deutschland-2024.html\">KPMG\u00a0<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30a298c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"30a298c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b8368cd\" data-id=\"b8368cd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f91b60b elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"f91b60b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Ebene_1\" data-name=\"Ebene 1\" viewBox=\"0 0 146.56 128.39\"><defs><radialGradient id=\"Neues_Verlaufsfeld_1\" data-name=\"Neues Verlaufsfeld 1\" cx=\"46.19\" cy=\"101.83\" r=\"113.81\" gradientUnits=\"userSpaceOnUse\"><stop offset=\"0\" stop-color=\"#fff\"><\/stop><stop offset=\"0.11\" stop-color=\"#fdfdf3\"><\/stop><stop offset=\"0.3\" stop-color=\"#f8f8d4\"><\/stop><stop offset=\"0.56\" stop-color=\"#efefa1\"><\/stop><stop offset=\"0.87\" stop-color=\"#e3e35b\"><\/stop><stop offset=\"1\" stop-color=\"#ddde3a\"><\/stop><\/radialGradient><\/defs><g><path d=\"M88.58,127.25a53.89,53.89,0,0,0,10.07-1A64.21,64.21,0,0,0,66,2.1a53.48,53.48,0,0,1,63.57,52.48c0,29.52-23.93,53.08-53.44,53.45-16.37.2-34.54-7.55-39.43-21.29A53.46,53.46,0,0,0,88.58,127.25Z\" fill=\"url(#Neues_Verlaufsfeld_1)\"><\/path><path d=\"M88.58,20.37C105,20.16,123.12,27.91,128,41.65A53.49,53.49,0,0,0,66.08,2.09,64.34,64.34,0,0,0,22.79,40.25H9.17a9.18,9.18,0,0,0,0,18.35h9.24c-.16,1.84-.25,3.71-.25,5.6,0,.59,0,1.18,0,1.77h-9a9.17,9.17,0,1,0,0,18.34H21.38a64.29,64.29,0,0,0,77.33,42,53.49,53.49,0,0,1-62.53-42H49.89a9.17,9.17,0,0,0,0-18.34H35.72a51.44,51.44,0,0,1,1.64-7.37H72.6a9.18,9.18,0,0,0,0-18.35H47.09A54.31,54.31,0,0,1,88.58,20.37Z\" 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16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt\"><p>The study &#8220;Digital Assets in Germany 2024&#8221; focuses on the asset class of digital financial products such as crypto assets. It sheds light on various aspects, including attractive investment trends, the types of investors active in the market and the growth prospects that investors still recognise in the market. The comparison with the previous study provides insights into changing behaviour patterns and attitudes, particularly with regard to risk assessment.<\/p>\n<\/div>","protected":false},"author":7,"featured_media":40356,"comment_status":"closed","ping_status":"open","sticky":false,"template":"template-fullwidth.php","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[200,109,6,210],"tags":[541],"class_list":["post-40251","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-member","category-mitglieder","category-news","tag-kpmg-2"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-09-22 20:49:06","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/posts\/40251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/comments?post=40251"}],"version-history":[{"count":5,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/posts\/40251\/revisions"}],"predecessor-version":[{"id":40359,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/posts\/40251\/revisions\/40359"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/media\/40356"}],"wp:attachment":[{"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/media?parent=40251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/categories?post=40251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/frankfurt-main-finance.com\/en\/wp-json\/wp\/v2\/tags?post=40251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}